10 steps for a successful Online store

At the 2nd E-Marketing Conference (June 9, 2010, Nicosia, Cyprus) Yannis Karampelas spoke on the "10 Steps for A Successful Online Store."

Although the things an online entrepreneur are many more, the 15-minute speech focuses on the following points:

1. Take it serious
2. Find your competitive advantage
3. Keep it simple
4. Wrap up a good first impression
5. Good-quality photos
6. Good copywriting
7. Promotion
8. Market Research - Testing
9. Make it upload fast
10. Nonstop Optimization